Why recent reviews matter more than old complaints
A business can change quickly. A useful report should distinguish between what happened years ago and what customers are experiencing now.
Blog
Observations for thoughtful owners.
Practical writing about customer feedback, business judgment, and noticing what matters.
What one review can tell you, and what it cannot
How to treat isolated comments as questions worth asking without turning them into conclusions.
Useful is better than impressive
Why clear business observations often outperform complicated reports.